2011-08-20 / Potter County News

Tourist agency making changes to reflect times

Changes in travel trends and technology, higher gas prices and other factors have prompted Potter County’s tourist promotion agency to offer a new way for business owners to communicate with the agency and each other.

Potter County Visitors Association will kick off its series of quarterly conference calls on Thursday, Sept. 8, at 5:30 pm. The calls will be toll-free and any business or organization may participate.

PCVA directors decided to offer the calls so businesses can discuss tourism-related opportunities and issues from the convenience of the home or office.

“Some business owners have a 45-minute, one-way drive to attend a meeting,” said PCVA president Gail Ayers from Frosty Hollow Bed and Breakfast. “With these calls, we can increase communication, while reducing the travel and time demands on members.”

Anyone interested in participating should contact the PCVA office to obtain the toll-free number and access code.

PCVA will observe its golden anniversary next year. It started as the Denton Hill Recreation Association in 1952 and was later operated for many years as Potter County Recreation Inc.

PCVA’s mission is to enhance local economic development and quality of life by promoting tourism and recreational opportunities in Potter County. Business membership stands at 185.

The agency’s two major funding sources are membership fees and proceeds of a three-percent tax applied to room charges at hotels, motels and other lodging facilities in the county.

Marketing and promotion are conducted through the internet, prominent appearances at many events and advertisements/articles. PCVA is also allied with regional agencies such as the Pennsylvania Wilds, Pennsylvania Route 6 Tourist Association and the Pennsylvania Lumber Heritage Region.

PCVA is working with the Coudersport Area Chamber of Commerce on a plan to develop a joint office in the business district at the county seat.

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